100% 5-Star Reviews on Trustpilot
Detailing CRM
The detailing CRM built for how detailers actually work.
Every customer, every vehicle, every job in one place. Automated re-booking nudges, deposits, reminders and a calendar that fits ceramic, PPF and correction work. Not a generic CRM bolted onto a booking widget.
14-day free trial · No setup fee · Cancel anytime
Why detailers pick a purpose-built CRM
A CRM that speaks detailing. Not sales pipelines.
A customer profile per car, not per email
Multi-vehicle customers, paint codes, ceramic batch numbers, swirl notes, that thing the panel does in the sun. Everything you'd otherwise scribble on the back of a job sheet, in one searchable customer profile.
- ✓ Multi-vehicle support per customer
- ✓ Service history with products used and notes
- ✓ Photos against each job, before and after
- ✓ Search by name, reg, postcode or vehicle
Bookings, payments and CRM in one place
Most detailing CRMs are sales-tools with a calendar bolted on. Automate goes the other way: a detailing operations system with the CRM baked in. The customer record, the booking, the deposit, the payment — same screen, same workflow.
- ✓ No syncing between Google Calendar, Stripe and a CRM
- ✓ Deposits and balance tied to the customer record
- ✓ Every interaction logged against the customer
Re-booking nudges that run themselves
Set the cadence — 3 months for a maintenance wash, 12 months for ceramic top-up — and the CRM nudges your customers back when they're due. The repeat-work engine most detailers leave on the table.
- ✓ Per-service re-booking windows
- ✓ Branded email and SMS nudges
- ✓ One-tap re-book straight into your calendar
- ✓ See who's overdue at a glance
Why detailers switch CRMs
Stop running a high-ticket business out of Notes, WhatsApp and a generic CRM.
Without Automate
- Customer notes scattered across phone, paper and DMs
- No idea who's due a ceramic top-up or maintenance wash
- A generic CRM that doesn't understand multi-vehicle or job history
- Bookings in one tool, payments in another, customers in a third
With Automate
- One customer record per car, with full job and photo history
- Automated re-booking nudges that bring regulars back
- Bookings, deposits, payments and CRM in one workflow
- Every customer interaction logged against the profile automatically
NO2H2O · MOBILE VALETING
£3K→£25K
a month, within 18 months. Now a five-person team.
Read the No2H2O story →
▶ Watch · Diamond Detailing Co"Automate didn't just give us a booking system. It gave us our business back."
"It's so easy to rearrange bookings on Automate. It's literally a couple of clicks."
Dan Jones · Diamond Detailing Co
"Automate helps me look very professional."
Michael · Maru Detailing
Rated 5★ on Trustpilot
Read every review →And a whole lot more
The details that quietly run the business.
Branded booking page
Your own online storefront, live 24/7: colours, copy and packages, all under your brand.
2-click repeat bookings
Customer accounts remember details and history so regulars rebook in seconds.
Working areas for mobile work
Price each area you cover separately. Charge more for jobs further out.
Deposits at checkout
Take a deposit or full payment at the point of booking. No-shows drop, cashflow improves.
Automated SMS & email
Reminders, confirmations and follow-ups go out automatically. No chasing required.
Auto-review collection
Every completed job triggers a polite review request. Your reputation grows on autopilot.
Mobile app for the road
Manage your day, take payments and update bookings from your phone between jobs.
Reporting that means something
Revenue, jobs, top services and team performance: the numbers that actually run the business.
Pricing
Pick your plan. Start today.
Frequently asked questions
Everything you wanted to ask before you sign up.
A detailing CRM is software that stores every customer, every vehicle and every job in one place, then helps you bring those customers back. Automate's detailing CRM goes further: bookings, deposits, reminders and re-booking nudges are all baked in, so you don't run your customer relationships in one tool and your business in another.
Run the customer relationship.
Don't just store the contact.
14-day free trial on every plan. Cancel any time during the trial and you won't be charged. We'll help you import your customers and set up re-booking nudges inside an afternoon.
Rated 5★ by UK operators